First comes product or service, then comes user. Right? Unfortunately, this simple method no longer holds true in our user-driven society. In today’s world, the user always comes first.
In order to create a product or service with staying power, you need to first find out who your user is. Then, you need to find out what they want, how they behave, and their likes and dislikes. User-Centered Design has become an integral element in the creation of just about any product or service.
Meet Kevan Kivlan, MS, who serves as a Director for the US General Services Administration in New England. Kevan is responsible for the overall regional stakeholder program management where he oversees a team who provides program, project and acquisition advice to federal, state and local governments. In 2010, Kevan received an M.S. in Project and Program Management from Brandeis University after completing his undergraduate studies at Assumption College in Worcester, MA in 2002.
From your phone to your laptop, to your newsfeed, you are constantly receiving hundreds of thousands of pieces of web content. These messages come in various shapes and sizes and provide all types of information. But, only some of these articles, blogs, and posts inspire action. Only a select few cause you to stop, think, or even click.