The Brandeis GPS blog

Insights on online learning, tips for finding balance, and news and updates from Brandeis GPS

Tag: Online Learning (page 1 of 6)

FinTech is changing your life, and you don’t even know it

By Ashley Nagle Eknaian

Don’t believe me? Answer the following questions:

  1. Do you have any cash in your wallet right now?
  2. Have you ever bought something using your mobile phone?
  3. Have you been inside a bank branch in the last 6 months?

Now, let’s travel back in time to the year 2007; would your answers still be the same? Probably not. My point here is that 10 years ago, your experiences carrying, spending, saving, transferring, investing, and borrowing money were very different than they are today. In 2017, I am willing to bet that you use some sort of fintech app for your everyday financial needs. Using your mobile wallet to pay for coffee/tea in the morning? Repaying a friend for lunch using Venmo? Donating to a crowdfunding campaign? Checking your bank balance? Buying insurance? Refinancing your student loans? Considering a Robo-advisor to handle your investments? Leveraging an auto savings app to build a nest egg? All are examples of FinTech innovation that we now have access to with a tap and a swipe on our mobile devices.

FinTech is changing your life and you don't even know it

VC’s & banks take notice

As technology continues to permeate every aspect of our lives from social media to healthcare, why would our interactions with money be any different? Investment dollars have been pouring into FinTech the last few years ($17.4 Billion in venture backed funding in 2016 alone), which means that there are some very smart people trying to revolutionize every aspect of the financial services you use every day. While not all startups will be successful in this endeavor, the few that do will continue to transform the financial services ecosystem. And let’s not forget about big banks, top financial institutions have taken notice of the FinTech boom and taken action. These companies are building innovation labs, hiring top tech talent and investing / acquiring startups to ensure they stay relevant for customers in what has become a rapidly changing and competitive environment.

Technology rules

With all of the technology now available to create smarter, faster, and cheaper products and services, no corner of the financial industry will be left static. Take the rise of cryptocurrencies like Bitcoin and Ether – could there be a day in the not-so-distant future where physical currency becomes obsolete? You may think that sounds crazy, however, the next time you make a purchase, ask the company if it accepts bitcoin as a form of payment – the answer may surprise you. Technology will continue to change and be applied to financial services at a pace that we could never have imagined just a few short years ago. Emerging technologies like artificial intelligence, quantum computing, not to mention a little technology called “distributed ledger” will all play a role in fueling the next evolution of FinTech innovation for both institutions and consumers.

Global dominance

FinTech isn’t a regional, socio-economic or generational phenomenon. FinTech is global, and it will impact the entire financial ecosystem, from central banks to the unbanked. Get ready, because FinTech has only just begun changing your life.

Ashley Nagle Eknaian, program chair of the MS in Digital Innovation for FinTech at Brandeis University

Countdown to Commencement: User Centered Design

As we’re gearing up for the Brandeis GPS commencement ceremony on May 21,  GPS students are gathering their families and preparing to travel to Waltham to celebrate their accomplishments. While planning is underway, we wanted to celebrate the first graduates of one of the newest GPS programs.

Launched in fall 2015, the MS in User-Centered Design represents a growing movement of designers who seek to produce technologies that adapt to the user rather than attempt to force behavioral change.

Many professionals currently working in IT, web development, digital marketing and computer science share the belief that the way people experience design is critical to the success of any creation. The User-Centered Design program at Brandeis GPS allows professionals with titles such as interactive designer, human factors engineer, user experience strategist, web developer, and more to expand their knowledge and career potential. The fully online, part-time program equips students to identify the human factors that influence user response, apply social and psychological principles to predict user response, and build prototypes and evaluate design effectiveness, analyzing qualitative and quantitative information.

In the Workforce

Today, professionals specializing in user-centered design are always in high demand.  In 2015 CNN Money identified user-centered design jobs as #14 on their nationwide list of top jobs, and  Glassdoor included user-centered design positions in their list of the top 25 “Highest Paying Jobs with the Most Openings Right Now.”

With some of the biggest names in technology and innovation looking to hire user center design specialists, those with this specialization are in high demand. Companies like Amazon, IBM, Deloitte, and Apple, among others, are constantly seeking new hires with the latest training in the field.

User Centered Design at Brandeis

The User Centered Design faculty understand the challenges of modern industry. When not teaching they’re developing technologies for higher education communities or advocating for design innovation, they structure their GPS curriculum to draw on real-world expertise and connections that ultimately help our students advance their career goals. Courses are taught by professionals in the field who draw on their work experience to mentor GPS students in the classroom.

The 30-credit User-Centered Design degree has seven required courses and three electives. Required courses provide students with a focused education surrounding fundamental topics in the field, while electives build upon specific professional skill sets and allow students to enrich and round out their studies.

We can’t wait to hear all that the class of 2017 will achieve as they use their knowledge to transform the development processes in many fields. We are confident that the skills they have gained as GPS students will allow them to further their career goals while making products, software, and other tools, that focus on usability. Congratulations to the User Centered Design students and the entire class of 2017!

Standards of excellence in online learning

The stigma that surrounded online learning when it first came to market is no more, with more students taking online classes than ever before. A National Center for Education Statistics report found that graduate students enrolled in fully online courses in 2014 made up 25 percent of all graduate enrollments that year. Why the shift? U.S. News and World Report hypothesizes that online course delivery from elite educational institutions played a role in changing people’s perceptions of what it’s like to learn inside a virtual classroom.

Online graduate students at Brandeis are held to the same standards of excellence as any other student enrolled in the nationally ranked university. Brandeis GPS students join a network of thousands of students and alumni who are passionate, dedicated change-makers. GPS students experience a curriculum built with the same academic rigor that drives the entire university. All GPS classes meet comprehensive standards for online course development and delivery. Under the guidance of professional advisory boards, each online degree program undergoes extensive biennial reviews that examine programmatic content to ensure industry relevancy.

Founded in 1948, at a time when universities had quotas based on race, religion, and gender, Brandeis championed the idea that people should be able to attend university solely based on their academic merit. While there are no such quotas today, Brandeis University still upholds these principles of diversity and inclusivity. GPS is dedicated to extending the benefit of a Brandeis graduate education to a diverse working professional population.

With the abundance of online resources GPS offers, local students can also take advantage of the state-of-the-art facilities on campus, including the library and the gym.

Brandeis University’s Graduate Professional Studies division (GPS) is dedicated to developing innovative programs for working professionals. GPS offers 11 fully online, part-time master’s degrees and one online graduate certificate. With four 10-week session each year, Brandeis GPS provides exceptional programs with a convenient and flexible online approach. Courses are small by design and led by industry experts who deliver individualized support and professional insights. For more information on our programs visit the Brandeis GPS website.

5 ways to turn a loud home into a quiet study space

As an online student, it can be tricky to find the right place study  particularly if you’re someone who prefers a quiet work-space. If roommates, children, or even a busy street make it challenging for you to find a quiet study environment at home, we’ve got some tips for you!

Five ways to turn a loud home into a quiet study space

  1. Create a permanent study space. Differentiating between spaces in your home that are for relaxing versus doing work is crucial. Make a work station stocked with pens, sticky notes, chargers, snacks or anything else you need to help increase your productivity. Try to consistently use this space for school work and school work alone. This allows to you always associate this space with work and can also minimize distraction. Tip: If possible, try not to make this space in your bedroom. You are more likely to gravitate towards your bed if you can see it calling your name!
  2. Ask everyone to keep the volume down. This one may seem like a no-brainer, but give it a try. Make your children, roommates, or anyone else around aware that you need a bit of quiet time to finish your work before you can join them. With a quieter environment you are more likely to power through your work so everyone can resume their fun. You may a feel a little guilty about imposing a volume restriction, but it’s only temporary and it never hurts to ask, right? Tip: If you live in a noisy area download one of these sound machine apps or crank up the volume on some relaxing tunes.
  3. Eliminate all distractions. Turn your phone on airplane mode, move everything off your desk that isn’t related to your work, and for those who get really easily distracted, check out the Self Control App and block distracting websites on your computer.
  4. Keep track of time. Keep a clock or watch on hand and set a goal for yourself. If you know you want to be done within an hour, you’re more likely to stick to this goal if you hold yourself accountable and stay aware of the time.
  5. Find your hour of productivity. Do you work best if you’ve had some time to eat and relax? Or maybe you’re most productive if you dive right in when you get home from work. Find your most productive time and make it a habit to always conquer your work when you’re feeling most motivated. Tip: If you want to power through but know you’ll be distracted by your growling stomach, prepare a quick healthy snack to hold you over.

Any personal tips to share? Tweet your favorites to @BrandeisGPS!

Brandeis University’s Graduate Professional Studies division (GPS) is dedicated to developing innovative programs for working professionals. GPS offers 11 fully online, part-time master’s degrees and one online graduate certificate. With four 10-week session each year, Brandeis GPS provides exceptional programs with a convenient and flexible online approach. Courses are small by design and led by industry experts who deliver individualized support and professional insights. For more information on our programs visit the Brandeis GPS website.

Brandeis GPS analytics program ranked in U.S. top 30

Brandeis University’s MS in Strategic Analytics program ranked 28th on College Choice’s list of the 50 Best Big Data Degrees for 2017.

Best Online Big Data ProgramsThe College Choice rankings were based on a combination of academic reputation, student satisfaction, affordability, and average annual salary of graduates. Strategic Analytics at GPS was selected for the breadth and depth of its coursework, the strength of its online learning model, and the success of its alumni.

From the College Choice announcement:

Strategic Analytics listing in College Choice's 50 Best Online Big Data Programs

View College Choice’s full list of schools here, and click here to learn more about Strategic Analytics at Brandeis.

Brandeis GPS student to receive national award for achievements in health and information technology

The Healthcare Information and Management Systems Society (HIMSS) will award GPS Health and Medical Informatics student Jill Shuemaker with the Richard P. Covert, PhD, LFHIMSS Scholarship for Management Systems, a national award recognizing her contributions to the field of health and information technology in 2016.

The award coincides with Shuemaker’s emergence as a national expert in health and medical informatics. As a registered nurse with Virginia Commonwealth University Health System, Shuemaker developed a patient-centered, analytic, teamwork-based approach that single-handedly ensures her organization’s electronic quality measure program fully meets federal regulatory requirements. She also advocates on a national level for advancing patient care through sound measurement design, implementation of quality program changes and vendor accountability.

Jill Shuemaker

Jill Shuemaker, a Brandeis GPS Health and Medical Informatics student

“HIMSS is proud to honor individuals that have made significant contributions to our mission of improving health through the use of information technology,” JoAnn W. Klinedinst, M.Ed., CPHIMS, PMP, DES, FHIMSS, vice president, professional development, HIMSS North America said in a press release. “Congratulations to all of the award and scholarship recipients for their achievements and for their skills and expertise focused on improving health and healthcare through the best use of IT.”

Shuemaker is currently enrolled in the Health and Medical Informatics graduate program at Brandeis University’s division of Graduate Professional Studies. As a part-time, fully online student, Shuemaker continues to advance her career as she works to improve and transform the healthcare industry.

In addition to her work as an RN, Shuemaker is a Certified Professional in Health Information Management Systems (CPHIMS) and Co-Chair of HIMSS National Quality and Safety Committee, where she interacts directly with clinicians, technical staff, and even federal officials on a routine basis.  She will officially receive her award later this month at the HIMSS annual Awards Gala in Orlando, Florida.

About Brandeis GPS

Brandeis University’s Graduate Professional Studies division (GPS) is dedicated to bringing an exceptional graduate education experience to adult learners across the country and the world. The division’s catalog of 12 fully online, part-time master’s degrees and certificates represents today’s most innovative industries, offering students opportunities to advance in management, technology, data informatics, marketing and other fields. With small classes, a convenient and flexible approach to online learning, and faculty who are leaders in their industries, GPS fosters a community that is mindful of its students’ professional, academic and personal commitments. As a leading research university and member of the prestigious Association of American Universities, Brandeis fosters self-motivated, curious students ready to engage new experiences and global endeavors. The university is widely recognized for the excellence of its teaching, the quality and diversity of its student body and the outstanding research of its faculty.

GPS student wins big at Brandeis Innovation’s SPARKTank competition

Brandeis Bioinformatics student Donald Son and his team of entrepreneurs took third place in last Sunday’s university-wide SPARKTank competition, an annual live-pitch event hosted by Brandeis Innovation.

Competing against 12 other groups seeking seed funding to bring their startups to market, Son’s team received $10,000 to further their work on Green Herb Analytics (HerbDx). The California-based facility uses analytical chemistry, software integration and medicinal cannabinoid biology to provide quality assurance lab testing and ensure that the product entering the market is safe for human consumption. The startup also seeks to establish an innovative, cutting-edge brand with affordable prices.

While Son himself does not use cannabis, he has a personal connection to unregulated supplements and medicines and their impact on public health.

“I take herbs to manage my chronic fatigue syndrome and was initially concerned about what I was putting into my body,” said Son. “During my own research, I came across cannabis just as it was being voted on for recreational use in California. I felt the need to ensure the safety of this product to the consumer.”

HerbDx plans to put its seed funding toward a small lab space, a mass spectrometer to optimize pesticide testing, and to advance production and marketing efforts. Outreach efforts will include an increased digital and social media presence, partnerships with special interest groups, and visibility at trade shows and conferences.

About SPARKTank
SPARKTank is a live pitch event where Brandeis entrepreneurs compete for seed funding in front of a live audience. Thirteen teams comprised of Brandeis students, faculty and staff pitched their innovative ideas to a panel of industry judges with the hopes of receiving a portion of the $50,000 grant pool. The pitches included startups, technologies and entrepreneurial ventures, which demonstrated the extensive breadth of entrepreneurial spirit at Brandeis University.

How to be a Productive Online Student

Online master’s degrees at accredited universities have become increasingly popular over recent years. Many programs, like the ones offered at Brandeis GPS, cater to professionals who are working full time and are seeking a degree to move the needle on their career. Truly asynchronous programs – where students aren’t required to log into a class at a certain time – allow students to set their own schedule when it comes to their academic study.  But for some online learners, the lack of structure can be a challenge. Below are some tips to help you achieve the perfect work-life-school balance while pursuing an online degree.

Schedule Your Time
Schedule your school time just like you would schedule an appointment or meeting. Consistency can be key. And don’t forget to get creative with your study time. Have a long train ride as part of your commute? Take care of your weekly readings while you ride. Drive to work? See if your text book has an audio version and listen in the car. Find a regular time to do your coursework, and soon it will become a part of your daily routine.

Find Your Place of Productivity
Ask yourself when you are most productive. Perhaps it’s on that long train ride where you easily focus. Are you most productive on Sunday afternoons while sitting in your local library? Do you enjoy staying in your pajamas and doing work from your kitchen table? There is no right answer as everyone has different zones of productivity. Make sure the space where you want to work is available and distraction-free in advance. You will get everything done a lot faster if you go in knowing this is your time and place for coursework.

Take a Break
If you have an assignment deadline approaching, you may be tempted to come home after a long day of work and open your computer to get your schoolwork done as quickly as you can. Don’t do that – you want to put your best foot forward! Separate your job from your coursework, take some time to relax, go to the gym, or eat a snack. Keep your brain power focused on what you’re doing so you can achieve results that make you proud.

Participate and Stay Engaged
In an online classroom, it is easy to keep quiet and only participate when necessary. Don’t take that approach: you’re here to learn, after all! Schools like GPS intentionally offer small classes to foster engagement and collaboration among your peers and instructors.

Stay tuned for more tips on how to be a productive online student, and don’t forget to reach out to your advisor or instructor for guidance.

Brandeis University’s Graduate Professional Studies division (GPS) is dedicated to developing innovative programs for working professionals. GPS offers 11 fully online, part-time master’s degrees and one online graduate certificate. With three 10-week terms each year, Brandeis GPS provides exceptional programs with a convenient and flexible online approach. Courses are small by design and led by industry experts who deliver individualized support and professional insights. For more information on our programs visit the Brandeis GPS website.

Rethinking writing for digital environments

When you hear the word “writing,” what image jumps into your head? Likely it’s not picking up a pen or opening a notebook, as most writing today takes place on digital platforms. Whether we’re drafting copy for a website, social media, a blog post, or an ad, writing for digital environments introduces a whole new set of factors to consider as we seek to achieve our writing goals. For example, identifying strategic keywords when writing online content can help optimize a piece to successfully reach a target audience.

It’s also critical that we understand why various online platforms require different types of writing, whether it means monitoring character counts or using hashtags or abbreviations. In marketing, these tactics, along with others, are important to consider to make sure that whatever is being marketed is done so in an efficient and effective way.

Writing for Digital Environments is an online course that provides detailed information about how to write copy and messaging for various digital formats. Part of the MS In Digital Marketing and Design graduate program, the course subject matter gives special attention to differences in form factor, audience targeting, and SEO (search engine optimization) implications of various types of content. Content marketing tactics are explored in detail. View more information and course prerequisites here.

Those interested in the course who do not yet wish to pursue a full master’s degree can still participate. At Brandeis GPS, you can take up to two online courses without officially enrolling in a program. This is a great opportunity to get to know our programs and approach to online learning. View our full course catalog here, and preview our spring 2017 courses here.

Questions? Contact our enrollment team at gps@brandeis.edu or 781-736-8787.

Brandeis University’s Graduate Professional Studies division (GPS) is dedicated to developing innovative programs for working professionals. GPS offers 11 fully online, part-time master’s degrees and one online graduate certificate. With three 10-week terms each year, Brandeis GPS provides exceptional programs with a convenient and flexible online approach. Courses are small by design and led by industry experts who deliver individualized support and professional insights. For more information on our programs visit the Brandeis GPS website.

The importance of customer analytics in marketing

Consumers today have so many options regardless of what product or service they’re looking for, and for marketers, it’s really important to use available data to better understand how to meet consumer needs and influence behavior. By understanding what consumers are really looking for, and how they behave when searching out products or services, marketers can work on targeting the right audiences in the ways that will really appeal to them. By tracking behavior and predicting how consumers conduct their searches, marketing firms are able to narrow down exactly how to target the right customer, so that the supplier benefits in finding a customer, and the customer benefits as they are able to find exactly what they are looking for. In analyzing data and identifying consumer trends, marketers are able to build models that will help launch marketing plans that reflect changes and consistencies in consumer behavior, to help plan for future marketing initiatives.

For those interested in this fast-paced industry, Brandeis GPS is offering a course for the spring 2017 term in Marketing and Customer Analytics. The course will provide an introduction to advanced analytics and measurement in the areas of social networking and media, web and marketing analytics. The topics covered include the history, tracking, performance, optimization, metrics, analysis, visualization, decision making, reporting and best practices in each of those three areas. E-commerce will also be covered as it relates to web and marketing.

Those interested in the course who do not yet wish to pursue a full master’s degree can still participate. At Brandeis GPS, you can take up to two online courses without officially enrolling in a program. This is a great opportunity to get to know our programs and approach to online learning. View our full course catalog here, and preview our spring 2017 courses here.

Questions? Contact our enrollment team at gps@brandeis.edu or 781-736-8787.

Brandeis University’s Graduate Professional Studies division (GPS) is dedicated to developing innovative programs for working professionals. GPS offers 11 fully online, part-time master’s degrees and one online graduate certificate. With three 10-week terms each year, Brandeis GPS provides exceptional programs with a convenient and flexible online approach. Courses are small by design and led by industry experts who deliver individualized support and professional insights. For more information on our programs visit the Brandeis GPS website.

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