Vicente Cayuela – Steven M. Bunson ’82 Internship Fund for the Arts 2021 Fellow

As my internship at the Griffin Museum of Photography comes to an end, I am more certain about my future professional prospects and the steps I need to take to work in the museum field.  Throughout the course of the summer, I have learned the importance of organizational skills to succeed in the field of arts administration. Art programming is a fast-paced environment in which the future is planned months in advance. This entails all sorts of communications with artists, organizations, guest curators, gallerists, and all sorts of creative professionals that keep the museum engine running.  This introduction to a fast-paced environment helped me organize and systematize my own work, as well as being more strategic with my own creative production. I learned to systematize my workflow, files, and graphic assets we work with for the sake of time and efficiency.

One thing I have learned about myself is that I am much more of a self-starter than I had previously imagined. For most of the creative multimedia projects I worked on at the museum, I had almost complete independence in choosing what things were going to look like, as well as a say on the technical aspects of video and audio editing, graphic design, and social media strategies. I am glad this internship program allowed me to use my creative vision to contribute to make the art world more accessible one step at a time.

At the Griffin Museum, I have been promoted as a Lead Content Creator for Social Media. Starting this August, I will be leading a team of creative interns to elevate the photographic arts and promote the mission of Arthur Griffin and the Griffin Museum of Photography. In the near future, I expect I can continue utilizing my multimedia skills to promote the museum’s many exhibitions, events, and educational programs. One of my biggest passions is to make art accessible. I hope that in the future the support offered by the Steven M. Bunson ’82 Internship Fund for the Arts and the Griffin Museum will allow me to do this on a bigger scale.

In less than two weeks, I will be starting my curatorial internship at the Rose Art Museum of modern and contemporary art. Having the opportunity to employ my creative skills and work in a museum with a permanent collection of 8,000 objects of art is really exciting. Something that I am much better prepared for thanks to the support of the World of Work program.

 

My summer internship at the Griffin Museum of Photography has undoubtedly been an amazing learning experience. While I had previous knowledge and professional experience on a variety of design and multimedia endeavors before my internship, having my work featured through a reputable arts organization has had many repercussions on how I see and relate to my own work. Firstly, I definitely put more pressure on myself to improve and learn new skills to deliver multimedia content of professional quality. I often say to myself that even though I create content behind the scenes, my work is ultimately meant to be seen and judged by others. This definitely entails some sort of reaction, feedback, and criticism, as well as the need to meet the expectations of the people I work with at the museum, our audience’s, and my own. This has pushed me to understand that different content needs different approaches, both aesthetically and marketing-wise. I have developed a deeper understanding of user-engagement insights, something that has led me to find ways to maximize user interaction through my creative work. Through my internship, I have learned strategies and new skills that have helped me deliver content that gets the point across yet is dynamic and fun to watch.   

Secondly, I have come upon the challenge of finding that sweet spot between cultivating my own voice as a multimedia creator while working to elevate the work of the artists and art organizations. I like to think of myself as a multimedia mediator with one mission in mind: Employing my creative skills to bridge the gap between cultural enterprises, their work, and the general public. I have learned that by taking advantage of digital media, organizations can expand their influence and communicate with their audiences more dynamically and authentically. At my internship, I have learned the dynamics of working in a fast-paced creative environment in which deadlines are tight and content is produced on a daily basis. As for the future, I want to keep learning more motion graphics so I can take my design practice to the next level. Learning in-depth 3D graphics would be an amazing challenge. All the skills I have learned and improved at my internship are just additions to my creative toolkit that I can employ for different projects, whether in my life as an arts student or as a creative professional.

Probably, the most important thing I have learned during this internship is that when you pursue something you are truly passionate about, you will go that extra mile it takes to get people to notice you and put in the extra effort it takes to get where you want to be. I have learned that working in the creative industry is competitive and hard, yet I do not believe that people should conform or be scared to pursue a creative career just because of the constant discouraging message around the arts. I believe the opposite. Society should encourage creativity and the arts so we can change our perception around what it means to be a creative professional. 

At my internship, I have had the opportunity to network and learn that a creative career can have many forms. There is not one set-in-stone way to be an artist or a creative professional. The photographers and artists I have met during my time at the Griffin have all sorts of businesses, galleries, and personal endeavors that they cultivate with passion and hard work. Probably, my biggest learning experience throughout this process has been to realize that as a creative person, you are the only one in charge of creating the life you want for yourself.

 

Creative Internship at the Griffin Museum of Photography – Steven M. Bunson ’82 Internship Fund in the Arts (WOW Program)

This summer, I am a Marketing Intern at the Griffin Museum of Photography in Winchester, MA. In this position, I am part of a team responsible for creating engagement strategies as well as audiovisual and graphic content to promote the museum’s programs and exhibitions on various social media platforms. As a multimedia geek with a profound interest for photography and the visual arts, my goal is to generate genuine interest in artists, cultural organizations, and their work.

Front view of the museum with one on our public art exhibitions in collaboration with Photoville Fence

After working as a Multimedia Support Specialist and Production Assistant at Brandeis’ media lab (Sound and Image Media Studios), I am employing many of the creative and technical skills I acquired at Brandeis in a professional creative environment. Working as an all-in-one video editor, sound producer, and motion graphics designer, I am having the opportunity to merge my multimedia and marketing skills to help bridge the digital gap between cultural enterprises, their work, and the general public. I believe that by taking advantage of the possibilities digital media has to offer, museums can reach new audiences and expand the reach of their cultural impact by presenting their work through a different lens.   

Two of the projects that I most enjoyed working on this summer were two artist statements that I transformed into promotional videos for the ongoing exhibitions at the main gallery: At the Edge of the Fens by Jacqueline Walters and Now is Always by Vaune TrachtmanFor this task, I had to get in touch with the artists, have them record a voiceover of their artist statements, and come up with a creative interpretation of their exhibitions using a limited set of photographs. Most of my work is done with different Adobe Creative Cloud products that I practiced at SIMS in our many staff trainings, team and personal projects. I create graphics in Photoshop and Illustrator, which then I animate on After Effects and assemble together on Adobe PremierePro. I have also been exploring Adobe Dimension to add a 3D element to my design practice, as well as Adobe Audition and LogicPro to compose my own music as an alternative to using royalty-free sounds off the internet. I like my multimedia work to have a character of its own. I hope that by delivering eye-catching multimedia work while remaining honest to the artists and organization voice and missions, I can help strengthen bonds with their target consumers and expand the scope of their audiences. 

Throughout the course of this internship I want to keep improving my multimedia and design skills. Thanks to the Steven M. Bunson ’82 Internship Fund in the Arts, I have had the opportunity to get a glimpse of what it is like to work in a fast-paced creative environment where deadlines are tight and content needs to be created on a daily basis. Although most of my work focuses on advertising and multimedia production, I would like to learn more about administrative tasks, such as programming and exhibitions.  I would also like to dive deeper into the museum’s archives and get a glimpse of what working as an art curator feels like. I am grateful to be doing an internship that allows me to be creative and get inspired by other artists on a daily basis. It is something that inspires me not only to be more knowledgeable of the current trends in the world of photography and the visual arts, but it also inspires me to pursue something that I am very passionate about. The Griffin Museum summer internship program has been incredibly beneficial as it is allowing me to prepare for my upcoming curatorial internship at the Rose Art Museum next academic year – something I wouldn’t have been able to do without the help of World of Work and the Hiatt Career Center.