Brandeis GPS Blog Articles in February, 2015

Month: February 2015

Analytics 360 Symposium

Written by: Ariel Garber

Brandeis Graduate Professional Studies will host the Analytics 360 Symposium: Multi-Industry Insights into Data and Intelligence on April 8, 2015 from 8:30am to 4:00 pm at Hassenfeld Conference Center of Brandeis University in Waltham, Massachusetts. The all-day symposium will focus on promoting a discussion of the growing field of analytics and how organizations can leverage big data to make more strategic decisions.

Panelists will engage in a conversation that places analytics in the context of big data, education, health, marketing and business. Sessions cover a wide range perspectives within the analytics field, from The Open Data Analytics Initiative, to 10 Steps to Tracking Engagement and Influence Online, to A Holistic Approach to Being Data Science Driven.

The keynote speaker, Dr. Robert Carver, is an award-winning Professor of Business Administration at Stonehill College as well as Adjunct Professor at the International Business School at Brandeis University. Dr. Carver specializes in applied quantitative methods, big data, statistics education and business analytics. He will speak on the ethical dilemmas of big data in analytics.

marketing-sales-presentations Other sessions include The Application of Analytics in the Student’s Academic Lifecycle session led by Leanne Bateman, Faculty Chair for Strategic Analytics at Brandeis University and Principal Consultant for Beacon Strategy Group, a Boston-based management firm specializing in project management services. Other speakers, including professors, leading executives, and researchers, will focus on topics such as publicity, e-learning, and big data.

Register here for the Analytics 360 Symposium on April 8, 2015 at Brandeis University. The cost for NERCOMP members is $135 and the cost for non-members is $265. Submit this form to learn more about special pricing available to members of the Brandeis community. For more information, email analytics360@brandeis.edu or call 781-736-8786. You can also find us on Twitter using #GPSAnalytics.

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Webinar: Non-Traditional Ways to Fund Your Tech Startup

February 17, 2015 / cchatell / 0 Comments

Elizabeth Mwanga: Non-Traditional Ways to Fund Your Tech Start-up

Thursday, February 26, 2015, 12-1pm EST Webinar via Adobe Connect

According to Bloomberg, 80% of Startups fail within 18 months. However, this should NOT be a deterrent to aspiring entrepreneurs. 29% of Second, Third and up to 10th time Startup Entrepreneurs achieve success and longevity. Paradoxically, their success rate increased with their number of past failures.

Elizabeth Mwanga, a Successful Serial Entrepreneur, will teach aspiring and current Start-up Entrepreneurs how to practically fund their Startups via non-traditional means, with a main focus on ‘Prompt Profititability’ and a zero debt ratio, through no-risk funding methods, including United States government grants, as well as United States government contracts, coupled with other savvy tips to keep Startup Entrepreneurs free and clear of debt as well as a focus on immediate profitability. References

Elizabeth Mwanga is an accomplished entrepreneur who has sold two profitable media companies and has pivoted her new endeavors to include technology companies in the fields of disruptive closed source solutions for businesses and government agencies, including cyber-security, biometrics, embedded systems in real time, robotics, sensor design, etc. Additionally, Miss Mwanga is a diabetes advocate; as a Type 1.5 diabetic, her diagnosis in 2007 inspired her to take back control of her health. Over 19 months, she lost 105 lbs. (down from 210 lbs.) and in 2014, established HCode (SAM Registered) – a boutique startup firm focused on mhealth technologies for people with chronic health conditions, specialized in sensors and nanotechnology. In September 2014, Miss Mwanga won the INNOCENTIVE “Identifying Best-in-Class Support Services for Patients with Diabetes” Ideation Challenge.

Miss Mwanga has been featured in Ebony, Woman’s Day, Redbook, MORE, and Diabetes Health Monitor Magazine (cover story). Additionally, she’s been a guest on the Dr. Oz Show, a commentator on KSA2-TV Saudi Arabia, and in various online publications such as The Huffington Post and Everyday Health.

How to Register:

To register for this event, please complete this brief form by February 25th, 2015, providing your name & email address: Register Here

We will send you further log-in instructions the day of the event. If you encounter any problems registering, please email gps@brandeis.edu.

*Note that space is limited to the first 100 registrants.

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Emerging Trends in Software Engineering to Keep Your Pulse On

February 4, 2015 / cchatell / 0 Comments

Lauren Landry – Associate Editor, BostInno

The need for talented software engineers is clear.

“I think if you talk to just about any company around here that has an engineering organization, they’re going to talk about howdifficult it is to hire good software engineers,” said Kevin Murray, director of talent acquisition at soon-to-IPO e-commerce giant Wayfair, in a previous interview with BostInno.

A key to becoming one of those good software engineers, however, is to be on the pulse of emerging trends, and the software space is no stranger to change.

Take Cambridge-based distributed database technology company NuoDB, which recently raised$14.2 million to help legacy 3D modeling software leader Dassault Systèmes transfer to the cloud. The 33-year-old company — creator of everything from sustainable wind turbines to an Airbus — has started shifting its focus to software as a service, meaning the need to shift to the cloud was necessary if they wanted to keep up with manufacturing demands.

NuoDB is now assisting Dassault Systèmes in making that move, and is expected to start helping several other companies do the same. As Barry Morris, NuoDB founder and CEO, explained to BostInno, “Thousands of companies are in a similar situation to Dassault Systèmes in that they historically would have sold software. But that software needs to be able to run on the cloud.” To Morris, the move is a no-brainer, particularly because it boasts “economic benefits to the vendor and to the user.” After all, gone are the days of needing hardware and data center space, or shelling out cash for up-front costs. Instead, software can be integrated to the cloud with a few simple clicks at a relatively low price point. Once it’s there, Morris added, applications can start integrating with other cloud-based applications, thereby adding value and sparking more business.

Customer Relationship Management software provider Salesforce forced itself to move to the cloud, and is allegedly succeeding.

All-in-one inbound marketing software giant HubSpot is forging a forward-thinking path, as well. The local leader is currently beginning its IPO process, and saw a 50 percent jump in revenues in 2013.

That achievement stated, who better to ask for emerging trends than HubSpot’s VP of Engineers Elias Torres? He gave BostInno the inside scoop on where software engineers should focus their attention, as well as helpfully highlighted how HubSpot is innovating around those trends.

Per Torres:

JavaScript and single-page web applications using Backbone.js, Ember.js or Angular.js. At HubSpot, we’ve completely shifted all client-side development from Python/Django to Backbone.js and are gearing up for the future to make sure we can keep using JavaScript on the server-side to create isomorphic applications using node.js.

PaaS and the shift from virtual machines to containerized applications. The cost of managing static server allocations will force companies to look at containers and cluster management services such as Docker, Apache Mesos or CoreOS. HubSpot deploys 300 times a day on a minimal number of server instances by using Apache Mesos.

DevOps is empowering engineering organizations to balance speed and product reliability. HubSpot does not differentiate between engineers and operators. We have created a release practice that minimizes roadblocks to customer satisfaction through better release and configuration management.

At the end of the day, customer satisfaction is key. One way to ensure customers are satisfied, however, is by repeatedly innovating and ensuring the product being delivered reflects the best of what’s happening in the ever-evolving field. Aspiring software engineers, take note.

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