by Ariel Garber

The development of learning analytics will help shape a new model for teaching and learning, creating a system that provides insight and information to support student success. The field of learning analytics, defined by EDUCAUSE, is “deciphering trends and patterns from educational big data, or huge sets of student-related data, to further the advancement of a personalized, supportive system of higher education.”  Learning analytics evaluates student behavior in order to determine learning efficiency, creating conversations with students about learning strategies and how well they feel learning has occurred. Technology allows us to study learning experiences through the capture and analysis of learning and performance data.

“Analytics provides a new model for college and university leaders to improve teaching, learning, organizational efficiency, and decision making and, as a consequence, serve as a foundation for systemic change,” said George Siemens and Phil Long in their article about learning analytics.

program-hero-strategic-analyticsA key feature of learning analytics is its learning-centric focus, analyzing student performance outside of the classroom in order to gain a new understanding of the efficiency of students, teachers and the curriculum. Beyond basic retention and completion, learning analytics produces students with both inquiry and analysis focus and critical and creative thinking skills.

The implementation of learning analytics requires restructuring academic institutions, to include re-evaluating the flow of data between departments, increasing personal student support, reshaping course design, delivery and more. These changes will be felt by the faculty, students and the institution as a whole. Collaborative and creative leadership is essential in fostering an academic environment that can support and utilize learning analytics.

The Online Instructional Design & Technology program at Brandeis GPS offers foundational skills through the study of instructional design principles, educational technology, and adult learning theories. Students gain the experience needed to solve a variety of instructional challenges and, ultimately, create and deliver high-quality online programs and interactive courseware.

In large part because of the continuous growth in online programs, the Bureau of Labor Statistics data demonstrates that jobs in instructional design and technology have grown 20.8% since 2004, and project above average growth as high as 20% for instructional design jobs between 2010 and 2020. In the next four years alone, the bureau projects over 36,000 new jobs will become available in instructional design and technology.

This reveals the growing forum for learning analytics and Strategic Analytics, also offered at Brandeis Graduate Professional Studies. Brandeis GPS is hosting an Analytics 360 Symposium on Wednesday, April 8, 2015 from 9am-4:30pm at Hassenfeld Conference Center of Brandeis University in Waltham, Massachusetts.

360LogoALT2The day-long symposium will focus on promoting a discussion of the growing field of analytics and how organizations can leverage big data to make more strategic decisions. Panelists will engage in a conversation that places analytics in the context of big data, education, health, marketing and business.

Register here for the Analytics 360 Symposium on April 8, 2015 at Brandeis University. The cost for NERCOMP members is $135 and the cost for non-members is $265. Submit this form to learn more about special pricing available to members of the Brandeis community. For more information, email analytics360@brandeis.edu or call 781-736-8786. You can also find us on Twitter using #GPSAnalytics.

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