Onward to Spread the Wealth

The summer sped by so quickly, one moment i was feeling overdressed at my first day in at UFE and the next, I was eating ice cream with my supervisor and the other development interns after our final presentations. This may be a little cliche, but the phrase “time sure flies when you’re having fun” has never applied to any situation more.

I had a wonderful time working with United for a Fair Economy. My summer project definitely played an integral part in helping me achieve my learning and skills acquisition goals. I was successful in taking information that I had found during my research of development on social media and converted it into an actionable strategy for the organisation. I convinced my supervisor and a conference-room full of people that the best way to use social media is to build a community and engage the members of this community so that they are inspired to support the organisation. This applied to quality of social media content as well as the tools that available that UFE chose to use for fundraising.

The slideshow for my presentation is available at this link. Please take a look!


Soon after, I received an email from one of the members of UFE sharing how my project and ideas had influence him to take a more critical look at the type of content on UFE’s facebook page. I am happy to say I influenced the Facebook post below and it fills me with joy that I was able to give to UFE in my own small way:

Visit the UFE Facebook page for more: https://www.facebook.com/faireconomy


I came out of this internship knowing that any career path I chose to pursue in future would have to enable me to positively impact the world around me and allow me to lend my voice to social debate. I have often battled to the reality of “changing the world” when so many people fear the futility of social justice. I am more inspired than before to pursue a career in Economic Development, Socio-Economic Policy formation and the continued fight to ensure that everyone gets a fair share of the world’s wealth.

I only have one piece of advice for anyone looking to enter this field, or any other for that matter: Don’t be afraid to learn new things, and be willing to give your all to a task. You will be surprised by the things you will discover about the job and about yourself. Development, though it differs from industry, is a highly transferable tool. Even if it is not your intended path, it is valuable wherever you go. Take advantage of any opportunity to pick up some development skills whenever you can.

I owe this fulfilling summer experience to UFE and the WOW scholarship program and I will always be grateful.

Thanks for reading!

– Pokuaa Adu

2 thoughts on “Onward to Spread the Wealth”

  1. I just checked out your presentation on social media as a development tool and it is so interesting and informative! I am inspired by your ability to take what you knew – as a young student who is immersed in the world of social media – and use it to educate and inform your supervisors. You definitely – as you said – seem to have “given your all” to that task and the impact that it had – influencing one of the members of UFE to edit and reconsider their Facebook page – is a great one! Sounds like you had a great summer and I’ve loved reading your posts!

  2. I can’t believe I missed this comment. I am glad you enjoyed the post and that they impacted you in some way. I enjoyed my work (I believe that is all that truly matters). Thank you for following my journey

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