ISlide USA: The Beginning of the Journey

This summer I will be working for a start-up, athletic footwear company called ISlide USA. Located in Norwood, MA, ISlide specializes in premium, highly customizable slides (athletic flip flops) that are allowing the business to grow every day. There is nothing like our product on the market today and consumers are starting to realize this.

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I located this internship through our baseball team’s Facebook group. The company reached out to our athletic department and our captain put the information in our group. I thought it sounded very interesting, so I went in for an interview and received the position. ISlide has created and sold slides to celebrities and athletes such as Tom Brady, Floyd Mayweather, 2 Chainz, Riff Raff, and many others (view company website). We also have distributed them to the University of New Mexico, Northeastern University, and Southern New Hampshire University. During my internship I will be working mainly on sales, marketing, and generating interest for the company. However, I have been assured that if I find myself interested in any other aspect of the business I can be given the opportunity to learn it and work within it. With the unique corporate structure of ISlide, I will be working directly under CEO Justin Kittredge and the Sales Director which is an amazing opportunity. The company is still in the early stages so the interns here are given responsibilities and access to things that many college students are not. I loved my first week and I am excited to see the person I become by the end of the summer.

Waking up last Monday for my first day of work was nerve-racking. I arrived to the address with no issues, got out of my car, put my back pack on, and headed up the stairs. ISlide USA is located on the fourth floor of an old mill. What is inside is amazing. Worn wood floors and brick walls house the business. Boston sports heroes such as Larry Bird, Bobby Orr, Pedro Martinez, and Mickey Ward are painted on the white wood walls seen throughout the floor plan. There are boxes filled with slides stacked everywhere and a Pop-a-shot basketball game located in the corner. It is truly the most unique business office I have ever seen. While some may think that this space would distract the employees of the company, it actually does the opposite. When it comes right down to it, the mill has a way of bringing all of the members of ISlide closer as well as acting as a highly functional facility. We love this place and are proud to call it home.

After the whirlwind that occurs when meeting everyone and receiving your assignments, Justin told me that I needed to take a song and remix it to make the theme about slides. I was confused but the distraction made the transition much easier. I settled on remixing Sweet Caroline and had to sing my version of the song in front of everyone. It was embarrassing but I got it done; it felt like I had completed a right of passage. After that I got into my job, doing sales. I learned the ropes from my co-workers and began creating my database and contact list. Over the week my lists grew and my email’s sent folder swelled. Finally, towards the end of the week, I made my first sale. Everyone was excited for me and I was pumped. It felt great to do something that helped the company.

So far, I could not be happier with my decision to accept an internship with ISlide. I have only been here for a week and I already feel a true connection with the company, which is rare to find with an internship position. I come to work at 8:30 in the morning and don’t leave until 5:30 but the days don’t feel long, I am still having fun. Going forward my goal is to gain as much knowledge as I can. I want to use this experience to learn about two things I find very interesting, business and entrepreneurship.

Author: Max Hart

My name is Max Hart and I am going to be a junior at Brandeis University. I play baseball there and I am a business major. I am originally from Montville, CT but love Boston and everything that it has to offer.

One thought on “ISlide USA: The Beginning of the Journey”

  1. Hey Max,
    What an incredible idea for a product! Slides have always been a great piece of footwear, but to be able to customize them and make them personal is so smart! It also seems as though you’ll be able to get so much out of the experience through working so closely with management level staff and leadership–an opportunity that is often hard to find! You will definitely gain exposure to integral parts of a company and learn so much which I think is a huge advantage of working with a start-up. But, more than that it sounds like you’re having a great time and the team is fun to work with, which will certainly help to make you feel comfortable in the office moving forward.

    I can’t wait to hear more about your experience…and maybe see if there is a video of you singing on YouTube.
    Good luck!

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